Influencer Marketing with Andy: Lee Odden

Smart marketers work with influencers to increase visibility. But genius marketers add media partners to the mix to get far greater reach. I learned this from Lee Odden years ago, and it changed how I think about influencers and partnerships.

We are lucky to have Lee come to share this approach with us. He'll explain how influencers fit within digital PR and how a media partner can multiply your results, in social and ultimately, in search.

source https://www.youtube.com/watch?v=zHuDlf_Tj-w

source http://socialmediamarketingconsultantseo.blogspot.com/2018/07/influencer-marketing-with-andy-lee-odden.html