Be Relevant, communicate and convince

https://www.semrush.com/webinars/a-successful-aeo-strategy/

A successful AEO strategy, When someone searches on Google (or Bing), they are expressing a problem they are seeking to solve, or a question they need the correct answer to. In order to even consider your page as a potential solution to a user's problem, the engine must understand your offer. If it is to choose your offer above other similar offers, it must believe you are the most credible solution. Your AEO strategy will be based on just two things - Understanding and credibility...

What is the anatomy of a successful AEO strategy? Can we combine an AEO strategy with existing SEO strategies? What new skills will we need? What tactics will work now and still be effective long-term?

source https://www.youtube.com/watch?v=z2ldzbidzUc

source http://socialmediamarketingconsultantseo.blogspot.com/2018/09/be-relevant-communicate-and-convince.html